The score is tied at 2-2 as the MARS Apprentices prepare for their final boardroom presentation at
6PM on
MARCH 4 in the DSB LOBBY.
The winning team will receive a chance at being employed with some of Canada's most influential marketing companies, as well as a $3000 CASH PRIZE!
Come watch ten of McMaster's top marketing minds crown their undergraduate education with the presentation of a lifetime in front of industry experts from Canadian Tire Financial Services. There will be FREE PIZZA, PRIZES, and a GRAND FINALE that you do NOT want to miss.
THE CHALLENGE:
Determine how CTFS can create a Mobile Wallet that is unique and engaging. Develop a compelling value proposition for the use of the 'mWallet', complete with its own brand. personality, and launch strategy.
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